THE ULTIMATE GUIDE TO PAY FOR PERFORMANCE LOCAL SEO

Most businesses can't seem to catch a break with their SEO. After trying to master local SEO marketing, many business owners turn to SEO agencies. They find themselves paying thousands of dollars a month without any results.


What's worse is that some of these SEO agencies hurt your rankings. They may try outdated strategies such as PBN networks and vanity keywords. You're essentially paying these SEO companies to tank your website.


Ouch!


If you got burned in the past, but still need help with your SEO, a Pay-For-Performance agency is your best bet. This new model shifts all of the risk from the business owner to the SEO agency.


What Is Pay-For-Performance SEO?


Remember the last time you paid for a service that got fulfilled poorly? It's not the best feeling. Manipulative SEO agencies can siphon thousands of dollars by the time you realize you got a bad deal.


Pay-For-Performance SEO turns this model on its head. Instead of paying for people's labor, you pay for results. If you don't get results, you don't pay.


Pay-For-Performance SEO agencies get incentivized to care about your success. If they fail to produce results, they won't stay in business for long.


Warning Signs of a Sketchy Agency


Pay-For-Performance SEO is a revolutionary concept designed to help business owners. However, some manipulators using the old agency model found a back door.


Look out for SEO agencies with a pay scale based on organic traffic generated. These agencies will send artificial traffic rather than qualified leads. This artificial traffic will lower your bounce rate.


Low bounce rates will hurt your search rankings. and you'll essentially pay the SEO agency to damage your website's SEO.

Take on the role of a proactive prospect. Ask questions such as which keywords they will target for your brand.


Don't trust them if they won't share details or act secretive when you ask questions. An SEO agency represents a significant investment. If they aren't upfront with you, don't hand over your hard-earned money. 


Keywords are the foundation of any SEO strategy. You deserve to know their rationale for selecting keywords. If you have a target keyword in mind, present it to the SEO agency.


What to Look for in an Agency


The best Pay-For-Performance SEO agencies focus on realistic goals and transparency. You won't hit Page 1 tomorrow, and it can take a few weeks to see momentum.


That's not the agency's fault. SEO takes time. Google needs to trust your website and rank it above other web pages over time. 


Transparent agencies will tell you what they're doing for your website. They will also share how their actions are getting you closer to the first page for your keyword.


Ready to Boost Your SEO?


An SEO agency is an investment in your business. You should only invest if you see results. 


Your Digital Agency is a Pay-For-Performance SEO agency. We only charge if we get you to the first page for your desired keyword. We will give you a monthly report so you can follow our SEO strategy every step of the way.



Get in touch with us to see how we can take your SEO to the next level.

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